Featured Samples
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Executive Speeches
Amy has been a speechwriter for CEOs and other executives while on staff at Hercules Incorporated and ARCO Chemical (both chemical industry). As a freelancer, she's written for leaders of companies from manufacturing and technology to entrepreneurs and not-for-profit organizations.
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Annual Reports
Amy has written and produced award-winning annual reports for local and global companies and a diversity of industries. She makes the content-creation process painless, with little wear and tear on creative teams or corporate executives, from interviews through copy approvals. Amy brings a fresh perspective and a collaborative approach to the table, while executing the tactical skills needed to deliver effective content.
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Web Content
Amy organizes copy to give visitors the info they're after in as few clicks as possible, with clear, direct, engaging copy that creates a consistent voice and overall personality. She balances the necessary use of keywords for search engines with readability and content flow. And she's Twitter savvy, able to communicate in 140 characters or less, for when tweet-like nuggets are needed.
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Publications and Other Projects
Whatever the project -- from magazine to marketing brochure to special reports -- the goal is the same: To tell your story in an interesting way that engages stakeholders. Amy can help you keep your name, key messages, and latest news in front of target audiences, whether the final product is print or digital.
Work samples
Writer for Choices, the magazine for members of the Franklin Mint Federal Credit Union. Began by contributing profiles and features for the Special Issue 2013 and became primary writer beginning with the Spring 2014 issue.
The Wharton Advanced Management program, in 2017 and 2012, and the Wharton Executive Development Program in 2013: theme and copy development for these program brochures targeted to senior executives who want to amplify their leadership experience and their impact on the world.
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